The Regional Media & Marketing Manager will be responsible for Tier 2 (Ad Group) Planning and Strategy within the Central Region, with the goal of maximizing the effectiveness of the regional Advertising Association funds. The candidate will be the primary liaison between the regional management team and the Ad Group partner agency. The RMM will lead the development, implementation, presentation and optimization of all Ad Group media plans within the Central Region. These plans will be inclusive of the following media tactics: Digital, Social, Video, TV, Radio, Auto Shows and Events. Plans will be presented quarterly to the Ad Groups for dealer concurrence before implementation (presentations will rotate between in-person and virtual). This position will report directly to the Marketing Director and will be based out of the Central Region.
Lead the development, implementation, presentation and optimization of Ad Group media plans within the Central Region. Serve as the primary liaison between the regional management team and the Ad Group partner agency. Develop plans that include Digital, Social, Video, TV, Radio, Auto Shows and Events. Present plans quarterly to the Ad Groups for dealer concurrence before implementation (presentations to rotate between in-person and virtual).
Automotive experience (OEM/Agency/Dealership).
Parental leave, tuition reimbursement, 401(k).
Salaried Employee Benefits (US, Non-Represented): Health & Wellbeing, comprehensive coverages encompassing the physical, mental, emotional, and overall wellbeing of employees, including short- and long-term disability.
Compensation, Savings, and Retirement: Annual Incentive Plan (SAIP), 401k with Employer Match & Contribution (max 8%), SoFi Student Loan Refinancing.
Time Away from Work: Paid time includes company holidays, vacation, and Float/Wellbeing Days.
Family Benefits: 12 Weeks paid Parental Leave, Domestic Partner Benefits, Family Building Benefit, Marketplace, Life/Disability and other insurances.
Professional Growth: Annual training, tuition reimbursement and discounts, Business Resource & Intra-professional Groups.
Company Car & More: Comprehensive Company Car Program and Vehicle Discounts. Vehicle discounts include family and friends.
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